Facebook Ads Facebook Ads

Facebook Ads

Fonte

Use Dataddo's Facebook Ads connector to explore any data available via Facebook's official API. Access hundreds of metrics and attributes—from basic to advanced—at the account, campaign, ad set, and ad levels. Build and blend custom datasets directly in Dataddo, then send them anywhere.

CAMPOS DE DADOS

Explore os dados que você pode extrair de Facebook Ads

Atributos disponíveis (2023)

Reporting date start
datetimedate_start
Reporting date stop
datetimedate_stop
Account ID
stringaccount_id
Account name
stringaccount_name
Account currency
stringaccount_currency
Campaign ID
stringcampaign_id
Campaign name
stringcampaign_name
Created time
stringcreated_time
Updated time
stringupdated_time
Campaign objective
stringobjective
Campaign buying type
stringbuying_type
Ad Set ID
stringadset_id
Ad Set name
stringadset_name
Attribution setting
stringattribution_setting
Optimization goal
stringoptimization_goal
Ad ID
stringad_id
Ad name
stringad_name
Age
stringage
Gender
stringgender
Region
stringregion
Country
stringcountry
DMA
stringdma
Frequency value
stringfrequency_value
Publisher platform
stringpublisher_platform
Device platform
stringdevice_platform
Impression device
stringimpression_device
Product ID
stringproduct_id
Ad format asset
stringad_format_asset
Body asset ID
stringbody_asset_id
Call to action asset ID
stringcall_to_action_asset_id
Description asset ID
stringdescription_asset_id
Image asset ID
stringimage_asset_id
Link URL asset ID
stringlink_url_asset_id
Title asset ID
stringtitle_asset_id
Video asset ID
stringvideo_asset_id
Place page ID
stringplace_page_id
Platform position
stringplatform_position
Hourly aggregation by time
stringhourly_stats_aggregated_by_advertiser_time_zone
Total clicks
integerclicks
Inline link clicks
integerinline_link_clicks
Inline post engagement
integerinline_post_engagement
Link clicks (count)
integeractions_link_click
Page likes (count)
integeractions_like
Post shares (count)
integeractions_post
Post comments (count)
integeractions_comment
Page engagement (count)
integeractions_page_engagement
Post engagement (count)
integeractions_post_engagement
Checkins (count)
integeractions_checkin
App uses (count)
integeractions_app_use
App installs (count)
integeractions_app_install
Photo view (count)
integeractions_photo_view
Post reaction (count)
integeractions_post_reaction
Event responses (count)
integeractions_rsvp
Credit Spends (count)
integeractions_credit_spent
Game plays (count)
integeractions_gamesplays
Landing page views (count)
integeractions_landing_page_view
Leads - Form (count)
integeractions_leadgenother
Mobile app installs (count)
integeractions_mobile_app_install
Offline conversion - purchase (count)
integeractions_offline_conversionpurchase
Offsite conversion - add to basket (count)
integeractions_offsite_conversionfb_pixel_add_to_cart
Offsite conversion - add to wishlist (count)
integeractions_offsite_conversionfb_pixel_add_to_wishlist
Mobile app - add to wishlist (count)
integeractions_app_custom_eventfb_mobile_add_to_wishlist
Offsite conversion - lead (count)
integeractions_offsite_conversionfb_pixel_lead
Offsite conversion - custom (count)
integeractions_offsite_conversionfb_pixel_custom
Offsite conversion - purchases (count)
integeractions_offsite_conversionfb_pixel_purchase
Offsite conversion - initiated checkouts (count)
integeractions_offsite_conversionfb_pixel_initiate_checkout
Offsite conversion - completed registrations (count)
integeractions_offsite_conversionfb_pixel_complete_registration
Mobile app - completed registrations (count)
integeractions_app_custom_eventfb_mobile_complete_registration
Offsite conversion - view content (count)
integeractions_offsite_conversionfb_pixel_view_content
Offsite conversion - adds payment info (count)
integeractions_offsite_conversionfb_pixel_add_payment_info
Mobile app - adds payment info (count)
integeractions_app_custom_eventfb_mobile_add_payment_info
Offsite conversion - searches (count)
integeractions_offsite_conversionfb_pixel_search
Onsite conversion - lead grouped (count)
integeractions_onsite_conversionlead_grouped
Onsite conversion - flow complete (count)
integeractions_onsite_conversionflow_complete
Onsite conversion - messaging conversation block (count)
integeractions_onsite_conversionmessaging_block
Onsite conversion - messaging conversation start (count)
integeractions_onsite_conversionmessaging_conversation_started_7d
Onsite conversion - messaging conversation new (count)
integeractions_onsite_conversionmessaging_first_reply
Onsite conversion - post save (count)
integeractions_onsite_conversionpost_save
Onsite conversion - purchase (count)
integeractions_onsite_conversionpurchase
Video views (count)
integeractions_video_view
App engagement (count)
integeractions_app_engagement
App story (count)
integeractions_app_story
Page story (count)
integeractions_page_story
Post story (count)
integeractions_post_story
Offsite conversion (count)
integeractions_offsite_conversion
Onsite conversion (count)
integeractions_onsite_conversion
App custom event (count)
integeractions_app_custom_event
Onsite web app event (count)
integeractions_onsite_web_app_event
Mobile app retention (count)
integeractions_mobile_app_retention
Mobile app ROAS (count)
integeractions_mobile_app_roas
Offsite engagement (count)
integeractions_offsite_engagement
Store visits with dwell (count)
integeractions_store_visit_with_dwell
Add to cart (count)
integeractions_add_to_cart
Mobile add to cart (count)
integeractions_app_custom_eventfb_mobile_add_to_cart
Onsite app - Add to cart (count)
integeractions_onsite_app_add_to_cart
Onsite web - Add to cart (count)
integeractions_onsite_web_add_to_cart
Complete registration (count)
integeractions_complete_registration
Purchase
integeractions_purchase
Onsite app - Purchase (count)
integeractions_onsite_app_purchase
Onsite web - Purchase (count)
integeractions_onsite_web_purchase
Mobile app - Purchase (count)
integeractions_app_custom_eventfb_mobile_purchase
Search (count)
integeractions_search
View content (count)
integeractions_view_content
Onsite app - View content (count)
integeractions_onsite_app_view_content
Onsite web - View content (count)
integeractions_onsite_web_view_content
Initiate checkout (count)
integeractions_initiate_checkout
Mobile app - Initiate checkout (count)
integeractions_app_custom_eventfb_mobile_initiated_checkout
Add payment info (count)
integeractions_add_payment_info
Add to wishlist (count)
integeractions_add_to_wishlist
Leads (count)
integeractions_lead
All app installs (count)
integeractions_omni_app_install
All purchases (count)
integeractions_omni_purchase
All add to cart (count)
integeractions_omni_add_to_cart
All completed registrations (count)
integeractions_omni_complete_registration
All content views (count)
integeractions_omni_view_content
All searches (count)
integeractions_omni_search
All initiated checkouts (count)
integeractions_omni_initiated_checkout
All unlocked achievements (count)
integeractions_omni_achievement_unlocked
All app activations (count)
integeractions_omni_activate_app
All level achieved (count)
integeractions_omni_level_achieved
All rates (count)
integeractions_omni_rate
All spend credits (count)
integeractions_omni_spend_credits
All tutorial completions (count)
integeractions_omni_tutorial_completion
All custom actions (count)
integeractions_omni_custom
Trials started total (count)
integeractions_start_trial_total
Website trials started (count)
integeractions_start_trial_website
Mobile app trials started (count)
integeractions_start_trial_mobile_app
Offline trials started (count)
integeractions_start_trial_offline
Total Contacts (count)
integeractions_contact_total
Website Contacts (count)
integeractions_contact_website
Mobile App Contacts (count)
integeractions_contact_mobile_app
Offline Contacts (count)
integeractions_contact_offline
Total Location Searches (count)
integeractions_find_location_total
Website Location Searches (count)
integeractions_find_location_website
Mobile App Location Searches (count)
integeractions_find_location_mobile_app
Offline App Location Searches (count)
integeractions_find_location_offline
Products Customized Total (count)
integeractions_customize_product_total
Total clicks (unique)
integerunique_clicks
Inline link clicks (unique)
integerunique_inline_link_clicks
Link clicks (unique)
integerunique_actions_link_click
Page likes (unique)
integerunique_actions_like
Post shares (unique)
integerunique_actions_post
Post comments (unique)
integerunique_actions_comment
Post likes (unique)
integerunique_actions_post_like
Page engagement (unique)
integerunique_actions_page_engagement
Post engagement (unique)
integerunique_actions_post_engagement
Checkins (unique)
integerunique_actions_checkin
App uses (unique)
integerunique_actions_app_use
App installs (unique)
integerunique_actions_app_install
Photo view (unique)
integerunique_actions_photo_view
Post reaction (unique)
integerunique_actions_post_reaction
Event responses (unique)
integerunique_actions_rsvp
Credit Spends (unique)
integerunique_actions_credit_spent
Game plays (unique)
integerunique_actions_gamesplays
Landing page views (unique)
integerunique_actions_landing_page_view
Leads (Form) (unique)
integerunique_actions_leadgenother
Mobile app installs (unique)
integerunique_actions_mobile_app_install
Offsite conversion - add to basket (unique)
integerunique_actions_offsite_conversionfb_pixel_add_to_cart
Mobile app - add to cart (unique)
integerunique_actions_app_custom_eventfb_mobile_add_to_cart
Offsite conversion - add to wishlist (unique)
integerunique_actions_offsite_conversionfb_pixel_add_to_wishlist
Offsite conversion - lead (unique)
integerunique_actions_offsite_conversionfb_pixel_lead
Offsite conversion - custom (unique)
integerunique_actions_offsite_conversionfb_pixel_custom
Offsite conversion - purchases (unique)
integerunique_actions_offsite_conversionfb_pixel_purchase
Offsite conversion - initiated checkouts (unique)
integerunique_actions_offsite_conversionfb_pixel_initiate_checkout
Offsite conversion - completed registrations (unique)
integerunique_actions_offsite_conversionfb_pixel_complete_registration
Offsite conversion - view content (unique)
integerunique_actions_offsite_conversionfb_pixel_view_content
Video clicks to play (unique)
integerunique_actions_video_play
Video views (unique)
integerunique_actions_video_view
App engagement (unique)
integerunique_actions_app_engagement
App story (unique)
integerunique_actions_app_story
Page story (unique)
integerunique_actions_page_story
Post story (unique)
integerunique_actions_post_story
Offsite conversion (unique)
integerunique_actions_offsite_conversion
Onsite conversion (unique)
integerunique_actions_onsite_conversion
App custom event (unique)
integerunique_actions_app_custom_event
Onsite web app event (unique)
integerunique_actions_onsite_web_app_event
Mobile app retention (unique)
integerunique_actions_mobile_app_retention
Mobile app ROAS (unique)
integerunique_actions_mobile_app_roas
Offsite engagement (unique)
integerunique_actions_offsite_engagement
Store visits with dwell (unique)
integerunique_actions_store_visit_with_dwell
Add to cart (unique)
integerunique_actions_add_to_cart
Onsite app - Add to cart (unique)
integerunique_actions_onsite_app_add_to_cart
Onsite web - Add to cart (unique)
integerunique_actions_onsite_web_add_to_cart
Complete registration (unique)
integerunique_actions_complete_registration
Purchase (unique)
integerunique_actions_purchase
Onsite app - Purchase (unique)
integerunique_actions_onsite_app_purchase
Onsite web - Purchase (unique)
integerunique_actions_onsite_web_purchase
Search (unique)
integerunique_actions_search
View content (unique)
integerunique_actions_view_content
Onsite app - View content (unique)
integerunique_actions_onsite_app_view_content
Onsite web - View content (unique)
integerunique_actions_onsite_web_view_content
Initiate checkout (unique)
integerunique_actions_initiate_checkout
Mobile app - Initiate checkout (unique)
integerunique_actions_app_custom_eventfb_mobile_initiated_checkout
Add payment info (unique)
integerunique_actions_add_payment_info
Add to wishlist (unique)
integerunique_actions_add_to_wishlist
Lead (unique)
integerunique_actions_lead
All unique app installs
integerunique_actions_omni_app_install
All unique purchases
integerunique_actions_omni_purchase
All unique add to cart
integerunique_actions_omni_add_to_cart
All unique completed registrations
integerunique_actions_omni_complete_registration
All unique content views
integerunique_actions_omni_view_content
All unique searches
integerunique_actions_omni_search
All unique initiated checkouts
integerunique_actions_omni_initiated_checkout
All unique unlocked achievements
integerunique_actions_omni_achievement_unlocked
All unique app activations
integerunique_actions_omni_activate_app
All unique level achieved
integerunique_actions_omni_level_achieved
All unique rates
integerunique_actions_omni_rate
All unique spend credits
integerunique_actions_omni_spend_credits
All unique tutorial completions
integerunique_actions_omni_tutorial_completion
All unique custom actions
integerunique_actions_omni_custom
Total Contacts (unique)
integerunique_actions_contact_total
Website Contacts (unique)
integerunique_actions_contact_website
Mobile App Contacts (unique)
integerunique_actions_contact_mobile_app
Offline contacts (unique)
integerunique_actions_contact_offline
Total Location Searches (unique)
integerunique_actions_find_location_total
Website Location Searches (unique)
integerunique_actions_find_location_website
Mobile App Location Searches (unique)
integerunique_actions_find_location_mobile_app
Offline App Location Searches (unique)
integerunique_actions_find_location_offline
Outbound clicks (unique)
integerunique_outbound_clicks_outbound_click
Outbound Clicks CTR (unique)
floatunique_outbound_clicks_ctr_outbound_click
App installs (value)
integeraction_values_app_install
App uses (value)
integeraction_values_app_use
Checkins (value)
integeraction_values_checkin
Post comments (value)
integeraction_values_comment
Credit Spends (value)
integeraction_values_credit_spent
Post like (value)
integeraction_values_post_like
Post engagement (value)
integeraction_values_post_engagement
Game plays (value)
integeraction_values_gamesplays
Landing page views (value)
integeraction_values_landing_page_view
Leads - Form (value)
integeraction_values_leadgenother
Page likes (value)
integeraction_values_like
Link clicks (value)
integeraction_values_link_click
Mobile app installs (value)
integeraction_values_mobile_app_install
Leads (value)
integeraction_values_lead
Offsite conversion - adds payment info (value)
integeraction_values_offsite_conversionfb_pixel_add_payment_info
Mobile app - adds payment info (value)
integeraction_values_app_custom_eventfb_mobile_add_payment_info
Offsite conversion - add to basket (value)
integeraction_values_offsite_conversionfb_pixel_add_to_cart
Offsite conversion - adds to wishlist (value)
integeraction_values_offsite_conversionfb_pixel_add_to_wishlist
Offsite conversion - completed registrations (value)
integeraction_values_offsite_conversionfb_pixel_complete_registration
Mobile app - completed registrations (value)
integeraction_values_app_custom_eventfb_mobile_complete_registration
Offsite conversion - custom (value)
integeraction_values_offsite_conversionfb_pixel_custom
Offsite conversion - initiated checkouts (value)
integeraction_values_offsite_conversionfb_pixel_initiate_checkout
Mobile app - initiated checkouts (value)
integeraction_values_app_custom_eventfb_mobile_initiated_checkout
Offsite conversion - lead (value)
integeraction_values_offsite_conversionfb_pixel_lead
Offsite conversion - purchases (value)
integeraction_values_offsite_conversionfb_pixel_purchase
Offline conversion - purchase (value)
integeraction_values_offline_conversionpurchase
Offsite conversion - searches (value)
integeraction_values_offsite_conversionfb_pixel_search
Offsite conversion - view content (value)
integeraction_values_offsite_conversionfb_pixel_view_content
On-site conversion - flow complete (value)
integeraction_values_onsite_conversionflow_complete
On-site conversion - lead grouped (value)
integeraction_values_onsite_conversionlead_grouped
On-site conversion - messaging conversation block (value)
integeraction_values_onsite_conversionmessaging_block
On-site conversion - messaging conversation start (value)
integeraction_values_onsite_conversionmessaging_conversation_started_7d
On-site conversion - messaging conversation new (value)
integeraction_values_onsite_conversionmessaging_first_reply
On-site conversion - post save (value)
integeraction_values_onsite_conversionpost_save
On-site conversion - purchase (value)
integeraction_values_onsite_conversionpurchase
Photo view (value)
integeraction_values_photo_view
Post shares (value)
integeraction_values_post
Post reaction (value)
integeraction_values_post_reaction
RSVP (value)
integeraction_values_rsvp
Video views (value)
integeraction_values_video_view
App engagement (value)
integeraction_values_app_engagement
App story (value)
integeraction_values_app_story
Page engagement (value)
integeraction_values_page_engagement
Page story (value)
integeraction_values_page_story
Post story (value)
integeraction_values_post_story
Offsite conversion (value)
integeraction_values_offsite_conversion
Onsite conversion (value)
integeraction_values_onsite_conversion
App custom event (value)
integeraction_values_app_custom_event
Onsite web app event (value)
integeraction_values_onsite_web_app_event
Mobile app retention (value)
integeraction_values_mobile_app_retention
Mobile app ROAS (value)
integeraction_values_mobile_app_roas
Offsite engagement (value)
integeraction_values_offsite_engagement
Store visits with dwell (value)
integeraction_values_store_visit_with_dwell
Add to cart (value)
integeraction_values_add_to_cart
Mobile add to cart (value)
integeraction_values_app_custom_eventfb_mobile_add_to_cart
Onsite app - Add to cart (value)
integeraction_values_onsite_app_add_to_cart
Onsite web - Add to cart (value)
integeraction_values_onsite_web_add_to_cart
Complete registration (value)
integeraction_values_complete_registration
Purchase (value)
integeraction_values_purchase
Mobile app - Purchase (value)
integeraction_values_app_custom_eventfb_mobile_purchase
Onsite app - Purchase (value)
integeraction_values_onsite_app_purchase
Onsite web - Purchase (value)
integeraction_values_onsite_web_purchase
Search (value)
integeraction_values_search
View content (value)
integeraction_values_view_content
Onsite app - View content (value)
integeraction_values_onsite_app_view_content
Onsite web - View content (value)
integeraction_values_onsite_web_view_content
Initiate checkout (value)
integeraction_values_initiate_checkout
Add payment info (value)
integeraction_values_add_payment_info
Add to wishlist (value)
integeraction_values_add_to_wishlist
All app installs (value)
integeraction_values_omni_app_install
All purchases value (value)
integeraction_values_omni_purchase
All add to cart (value)
integeraction_values_omni_add_to_cart
All completed registrations (value)
integeraction_values_omni_complete_registration
All content views (value)
integeraction_values_omni_view_content
All searches (value)
integeraction_values_omni_search
All initiated checkouts (value)
integeraction_values_omni_initiated_checkout
All unlocked achievements (value)
integeraction_values_omni_achievement_unlocked
All app activations (value)
integeraction_values_omni_activate_app
All level achieved (value)
integeraction_values_omni_level_achieved
All rates (value)
integeraction_values_omni_rate
All spend credits (value)
integeraction_values_omni_spend_credits
All tutorial completions (value)
integeraction_values_omni_tutorial_completion
All custom actions (value)
integeraction_values_omni_custom
Trials started total (value)
integeraction_values_start_trial_total
Website trials started (value)
integeraction_values_start_trial_website
Mobile app trials started (value)
integeraction_values_start_trial_mobile_app
Offline trials started (value)
integeraction_values_start_trial_offline
Total Contacts (value)
integeraction_values_contact_total
Website Contacts (value)
integeraction_values_contact_website
Mobile App Contacts (value)
integeraction_values_contact_mobile_app
Offline contacts (value)
integeraction_values_contact_offline
Total Location Searches (value)
integeraction_values_find_location_total
Website Location Searches (value)
integeraction_values_find_location_website
Mobile App Location Searches (value)
integeraction_values_find_location_mobile_app
Offline App Location Searches (value)
integeraction_values_find_location_offline
Customized Product Total (value)
floataction_values_customize_product_total
Mobile app - add to wishlist (value)
floataction_values_app_custom_eventfb_mobile_add_to_wishlist:
Impressions
integerimpressions
Full view impressions
integerfull_view_impressions
Reach
integerreach
Frequency
floatfrequency
Full view reach
floatfull_view_reach
Quality ranking
stringquality_ranking
Engagement rate ranking
stringengagement_rate_ranking
Conversion rate ranking
stringconversion_rate_ranking
Instant experience clicks to open
floatinstant_experience_clicks_to_open
Instant experience clicks to start
floatinstant_experience_clicks_to_start
Instant experience outbound clicks
floatinstant_experience_outbound_clicks
Canvas average view percent
floatcanvas_avg_view_percent
Canvas average view time
floatcanvas_avg_view_time
CTR
floatctr
Unique CTR
floatunique_ctr
Inline Link Click CTR
floatinline_link_click_ctr
Outbound Clicks CTR
floatoutbound_clicks_ctr_outbound_click
Spend
floatspend
CPM
floatcpm
CPC
floatcpc
CPP
floatcpp
Social Spend
floatsocial_spend
Cost per inline link click
floatcost_per_inline_link_click
Cost per inline post engagement
floatcost_per_inline_post_engagement
Cost per unique click
floatcost_per_unique_click
Cost per unique inline link click
floatcost_per_unique_inline_link_click
Cost per unique outbound click
floatcost_per_unique_outbound_click_outbound_click
Cost per outbound click
floatcost_per_outbound_click_outbound_click
Cost per app use
floatcost_per_action_type_app_use
Cost per event response
floatcost_per_action_type_rsvp
Cost per app install
floatcost_per_action_type_app_install
Cost per checkin
floatcost_per_action_type_checkin
Cost per post comment
floatcost_per_action_type_comment
Cost per post like
floatcost_per_action_type_post_likes
Cost per credit spend
floatcost_per_action_type_credit_spent
Cost per link click
floatcost_per_action_type_link_click
Cost per page like
floatcost_per_action_type_like
Cost per page mention
floatcost_per_action_type_mention
Cost per post shares
floatcost_per_action_type_post
Cost per post dwell
floatcost_per_action_type_dwell
Cost per page engagement
floatcost_per_action_type_page_engagement
Cost per post engagement
floatcost_per_action_type_post_engagement
Cost per landing page view
floatcost_per_action_type_landing_page_view
Cost per commerce add to basket
floatcost_per_action_type_commerce_event_add_to_cart
Cost per commerce purchase
floatcost_per_action_type_commerce_event_purchase
Cost per commerce message to buy
floatcost_per_action_type_commerce_event_message_to_buy
Cost per commerce product view
floatcost_per_action_type_commerce_event_view_content
Cost per offsite conversion - adds payment info
integercost_per_action_type_offsite_conversionfb_pixel_add_payment_info
Cost per offsite conversion - adds to basket
integercost_per_action_type_offsite_conversionfb_pixel_add_to_cart
Cost per offsite conversion - adds to wishlist
integercost_per_action_type_offsite_conversionfb_pixel_add_to_wishlist
Cost per offsite conversion - completed registrations
integercost_per_action_type_offsite_conversionfb_pixel_complete_registration
Cost per offsite conversion - custom
integercost_per_action_type_offsite_conversionfb_pixel_custom
Cost per offsite conversion - initiated checkouts
integercost_per_action_type_offsite_conversionfb_pixel_initiate_checkout
Cost per offsite conversion - lead
integercost_per_action_type_offsite_conversionfb_pixel_lead
Cost per offsite conversion - purchases
integercost_per_action_type_offsite_conversionfb_pixel_purchase
Cost per offsite conversion - searches
integercost_per_action_type_offsite_conversionfb_pixel_search
Cost per offsite conversion - view content
integercost_per_action_type_offsite_conversionfb_pixel_view_content
Cost per on-site conversion conversion - flow complete
integercost_per_action_type_onsite_conversionflow_complete
Cost per on-site conversion - messaging conversation block
integercost_per_action_type_onsite_conversionmessaging_block
Cost per on-site conversion - messaging conversation start
integercost_per_action_type_onsite_conversionmessaging_conversation_started_7d
Cost per on-site conversion - messaging conversations new
integercost_per_action_type_onsite_conversionmessaging_first_reply
Cost per on-site conversion - post save
integercost_per_action_type_onsite_conversionpost_save
Cost per on-site conversion - purchase
integercost_per_action_type_onsite_conversionpurchase
Cost per video clicks to play
floatcost_per_action_type_video_play
Cost per video view
floatcost_per_action_type_video_view
Cost per app engagement
floatcost_per_action_type_app_engagement
Cost per app story
floatcost_per_action_type_app_story
Cost per page story
floatcost_per_action_type_page_story
Cost per post story
floatcost_per_action_type_post_story
Cost per offsite conversion
floatcost_per_action_type_offsite_conversion
Cost per onsite conversion
floatcost_per_action_type_onsite_conversion
Cost per app custom event
floatcost_per_action_type_app_custom_event
Cost per onsite web app event
floatcost_per_action_type_onsite_web_app_event
Cost per mobile app retention
floatcost_per_action_type_mobile_app_retention
Cost per mobile app ROAS
floatcost_per_action_type_mobile_app_roas
Cost per offsite engagement
floatcost_per_action_type_offsite_engagement
Cost per store visits with dwell
floatcost_per_action_type_store_visit_with_dwell
Cost per add to cart
floatcost_per_action_type_add_to_cart
Cost per onsite app - Add to cart
floatcost_per_action_type_onsite_app_add_to_cart
Cost per onsite web - Add to cart
floatcost_per_action_type_onsite_web_add_to_cart
Cost per complete registration
floatcost_per_action_type_complete_registration
Cost per purchase
floatcost_per_action_type_purchase
Cost per onsite app - Purchase
floatcost_per_action_type_onsite_app_purchase
Cost per onsite web - Purchase
floatcost_per_action_type_onsite_web_purchase
Cost per search
floatcost_per_action_type_search
Cost per view content
floatcost_per_action_type_view_content
Cost per onsite app - View content
floatcost_per_action_type_onsite_app_view_content
Cost per onsite web - View content
floatcost_per_action_type_onsite_web_view_content
Cost per initiate checkout
floatcost_per_action_type_initiate_checkout
Cost per add payment info
floatcost_per_action_type_add_payment_info
Cost per add to wishlist
floatcost_per_action_type_add_to_wishlist
Cost per lead
floatcost_per_action_type_lead
Cost per All app installs
floatcost_per_action_type_omni_app_install
Cost per All app activations
floatcost_per_action_type_omni_activate_app
Cost per All purchases
floatcost_per_action_type_omni_purchase
Cost per All custom actions
floatcost_per_action_type_omni_custom
Cost per thruplay
floatcost_per_thruplay_video_view
Cost per contact
floatcost_per_action_type_contact_total
Cost per website contact
floatcost_per_action_type_contact_website
Cost per mobile app contact
floatcost_per_action_type_contact_mobile_app
Cost per offline contact
floatcost_per_action_type_contact_offline
Cost per location search
floatcost_per_action_type_find_location_total
Cost per website location search
floatcost_per_action_type_find_location_website
Cost per mobile app location search
floatcost_per_action_type_find_location_mobile_app
Cost per offline app location search
floatcost_per_action_type_find_location_offline
Cost per total customized product
floatcost_per_action_type_customize_product_total
Cost per unique app activation
floatcost_per_unique_action_type_omni_activate_app
Cost per unique landing page view
floatcost_per_unique_action_type_landing_page_view
ROAS link click (website)
floatwebsite_purchase_roas_link_click
ROAS like (website)
floatwebsite_purchase_roas_like
ROAS mention (website)
floatwebsite_purchase_roas_mention
ROAS post (website)
floatwebsite_purchase_roas_post
ROAS landing page view (website)
floatwebsite_purchase_roas_landing_page_view
ROAS comment (website)
floatwebsite_purchase_roas_comment
ROAS post reaction (website)
floatwebsite_purchase_roas_post_reaction
ROAS photo view (website)
floatwebsite_purchase_roas_photo_view
ROAS video view (website)
floatwebsite_purchase_roas_video_view
ROAS post engagement (website)
floatwebsite_purchase_roas_post_engagement
ROAS page enga (website)
floatwebsite_purchase_roas_page_engagement
ROAS post save (website)
floatwebsite_purchase_roas_onsite_conversionpost_save
ROAS FB pixel custom (website)
floatwebsite_purchase_roas_offsite_conversionfb_pixel_custom
ROAS FB pixel lead (website)
floatwebsite_purchase_roas_offsite_conversionfb_pixel_lead
ROAS FB pixel purchase (website)
floatwebsite_purchase_roas_offsite_conversionfb_pixel_purchase
ROAS All purchases (all)
floatpurchase_roas_omni_purchase
ROAS link click (all)
floatpurchase_roas_link_click
ROAS like (all)
floatpurchase_roas_like
ROAS post (all)
floatpurchase_roas_post
ROAS landing page view (all)
floatpurchase_roas_landing_page_view
ROAS comment (all)
floatpurchase_roas_comment
ROAS post reaction (all)
floatpurchase_roas_post_reaction
ROAS photo view (all)
floatpurchase_roas_photo_view
ROAS video view (all)
floatpurchase_roas_video_view
ROAS post engagement (all)
floatpurchase_roas_post_engagement
ROAS page enga (all)
floatpurchase_roas_page_engagement
ROAS post save (all)
floatpurchase_roas_onsite_conversionpost_save
ROAS FB pixel custom (all)
floatpurchase_roas_offsite_conversionfb_pixel_custom
ROAS FB pixel lead (all)
floatpurchase_roas_offsite_conversionfb_pixel_lead
Video 2 sec Continuous watched
floatvideo_continuous_2_sec_watched_actions_video_view
Video 30 sec watched
floatvideo_30_sec_watched_actions_video_view
Video average time watched
floatvideo_avg_time_watched_actions_video_view
Video 100% watched
floatvideo_p100_watched_actions_video_view
Video 25% watched
floatvideo_p25_watched_actions_video_view
Video 50% watched
floatvideo_p50_watched_actions_video_view
Video 75% watched
floatvideo_p75_watched_actions_video_view
Video 95% watched
floatvideo_p95_watched_actions_video_view
Video played
floatvideo_play_actions_video_view
FB Pixel Custom - Time on page at least 10 seconds (value)
integerconversions_offsite_conversionfb_pixel_customTimeOnPageAtLeast10Seconds
FB Pixel Custom - Buy Now Open (value)
integerconversions_offsite_conversionfb_pixel_customBuyNowOpen
FB Pixel Custom - Buy Now Retailer (value)
integerconversions_offsite_conversionfb_pixel_customBuyNowRetailer
FB Pixel Custom - Pages per session (value)
integerconversions_offsite_conversionfb_pixel_customPagesPerSession
FB Pixel Custom - Time on page (value)
integerconversions_offsite_conversionfb_pixel_customTimeOnPage
FB Pixel Custom - Time on page less than 10 (value)
integerconversions_offsite_conversionfb_pixel_customTimeOnPageLessThan10
Conversion trials started total (count)
integerconversions_start_trial_total
Conversion website trials started (count)
integerconversions_start_trial_website
Conversion mobile app trials started (count)
integerconversions_start_trial_mobile_app
Conversion offline trials started (count)
integerconversions_start_trial_offline
Conversion total appointments scheduled (count)
integerconversions_schedule_total
Conversion website appointments scheduled (count)
integerconversions_schedule_website
Conversion mobile app appointments scheduled (count)
integerconversions_schedule_mobile_app
Conversion offline app appointments scheduled (count)
integerconversions_schedule_offline
Conversion Contacts (count)
integerconversions_contact_total
Conversion Website Contacts (count)
integerconversions_contact_website
Conversion Mobile App Contacts (count)
integerconversions_contact_mobile_app
Conversion Offline Contacts (count)
integerconversions_contact_offline
Conversion Total Location Searches (count)
integerconversions_find_location_total
Conversion Website Location Searches (count)
integerconversions_find_location_website
Conversion Mobile App Location Searches (count)
integerconversions_find_location_mobile_app
Conversion Offline App Location Searches (count)
integerconversions_find_location_offline
Conversion Leads (count)
integerconversions_lead
Conversion Landing Page Views (count)
integerconversions_landing_page_view
Conversion Subscribe Website (count)
integerconversions_subscribe_website
Conversion Subscribe Total (count)
integerconversions_subscribe_total
Conversion Subscribe Mobile App (count)
integerconversions_subscribe_mobile_app
Conversion Total Submitted Applications (count)
integerconversions_submit_application_total
Conversion Website Submitted Applications (count)
integerconversions_submit_application_website
Conversion Mobile App Submitted Applications (count)
integerconversions_submit_application_mobile_app
Conversion Offline Submitted Applications (count)
integerconversions_submit_application_offline
Conversion Offline App Location Searches (count)
integerconversions_submit_application_on_facebook
Conversion Mobile App - add payment info (count)
integerconversions_app_custom_eventfb_mobile_add_payment_info
Conversion Mobile App - add to cart (count)
integerconversions_app_custom_eventfb_mobile_add_to_cart
Conversion Mobile App - initiated checkout (count)
integerconversions_app_custom_eventfb_mobile_initiated_checkout
Conversion Mobile App - Purchase (count)
integerconversions_app_custom_eventfb_mobile_purchase
Conversion Mobile App - completed registrations (count)
integerconversions_app_custom_eventfb_mobile_complete_registration
Conversion trials started total (value)
integerconversion_values_start_trial_total
Conversion website trials started (value)
integerconversion_values_start_trial_website
Conversion mobile app trials started (value)
integerconversion_values_start_trial_mobile_app
Conversion offline trials started (value)
integerconversion_values_start_trial_offline
Conversion total appointments scheduled (value)
integerconversion_values_schedule_total
Conversion website appointments scheduled (value)
integerconversion_values_schedule_website
Conversion mobile app appointments scheduled (value)
integerconversion_values_schedule_mobile_app
Conversion offline app appointments scheduled (value)
integerconversion_values_schedule_offline
Conversion Contacts (value)
integerconversion_values_contact_total
Conversion Website Contacts (value)
integerconversion_values_contact_website
Conversion Mobile App Contacts (value)
integerconversion_values_contact_mobile_app
Conversion Offline Contacts (value)
integerconversion_values_contact_offline
Conversion Total Location Searches (value)
integerconversion_values_find_location_total
Conversion Website Location Searches (value)
integerconversion_values_find_location_website
Conversion Mobile App Location Searches (value)
integerconversion_values_find_location_mobile_app
Conversion Offline App Location Searches (value)
integerconversion_values_find_location_offline
Conversion lead (value)
integerconversion_values_lead
Conversion landing page view (value)
integerconversion_values_landing_page_view
Conversion website subscription (value)
floatconversion_values_subscribe_website
Conversion subscription total (value)
floatconversion_values_subscribe_total
Conversion mobile app subscription (value)
floatconversion_values_subscribe_mobile_app
Conversion Total Submitted Applications (value)
floatconversion_values_submit_application_total
Conversion Website Submitted Applications (value)
floatconversion_values_submit_application_website
Conversion Mobile App Submitted Applications (value)
floatconversion_values_submit_application_mobile_app
Conversion Offline Submitted Applications (value)
floatconversion_values_submit_application_offline
Conversion Offline Facebook Submitted Applications (value)
floatconversion_values_submit_application_on_facebook
Conversion Customized Product Total (value)
floatconversion_values_customize_product_total
Conversion Mobile App - add to wishlist (value)
floatconversion_values_app_custom_eventfb_mobile_add_to_wishlist
Conversion Mobile App - add payment info (value)
floatconversion_values_app_custom_eventfb_mobile_add_payment_info
Conversion Mobile App - add to cart (value)
floatconversion_values_app_custom_eventfb_mobile_add_to_cart
Conversion Mobile App - checkout initiated (value)
floatconversion_values_app_custom_eventfb_mobile_initiated_checkout
Conversion Mobile App - Purchase (value)
floatconversion_values_app_custom_eventfb_mobile_purchase
Conversion Mobile App - completed registrations (value)
floatconversion_values_app_custom_eventfb_mobile_complete_registration
Cost per conversion trials started total
floatcost_per_conversion_start_trial_total
Cost per conversion website trials started
floatcost_per_conversion_start_trial_website
Cost per conversion mobile app trials started
floatcost_per_conversion_start_trial_mobile_app
Cost per conversion offline trials started
floatcost_per_conversion_start_trial_offline
Cost per conversion total appointments scheduled
floatcost_per_conversion_schedule_total
Cost per conversion website appointments scheduled
floatcost_per_conversion_schedule_website
Cost per conversion mobile app appointments scheduled
floatcost_per_conversion_schedule_mobile_app
Cost per conversion offline app appointments scheduled
floatcost_per_conversion_schedule_offline
Cost per conversion contact
integercost_per_conversion_contact_total
Cost per conversion website contact
integercost_per_conversion_contact_website
Cost per conversion mobile app contacts
integercost_per_conversion_contact_mobile_app
Cost per conversion offline contacts
integercost_per_conversion_contact_offline
Cost per conversion total location searches
integercost_per_conversion_find_location_total
Cost per conversion website location searches
integercost_per_conversion_find_location_website
Cost per conversion mobile app location searches
integercost_per_conversion_find_location_mobile_app
Cost per conversion offline app location searches
integercost_per_conversion_find_location_offline
Cost per conversion lead
integercost_per_conversion_lead
Cost per conversion landing page view
integercost_per_conversion_landing_page_view
Cost per website subscription
floatcost_per_conversion_subscribe_website
Cost per subscription
floatcost_per_conversion_subscribe_total
Cost per mobile app subscription
floatcost_per_conversion_subscribe_mobile_app
Cost per Conversion Total Submitted Applications
floatcost_per_conversion_submit_application_total
Cost per Conversion Website Submitted Applications
floatcost_per_conversion_submit_application_website
Cost per Conversion Mobile App Submitted Applications
floatcost_per_conversion_submit_application_mobile_app
Cost per Conversion Offline Submitted Applications
floatcost_per_conversion_submit_application_offline
Cost per Conversion Facebook Submitted applications
floatcost_per_conversion_submit_application_on_facebook
Cost per estimated ad recallers
floatcost_per_estimated_ad_recallers
Estimated ad recall rate
floatestimated_ad_recall_rate
Estimated ad recallers
integerestimated_ad_recallers
Video thruplays
integervideo_thruplay_watched_actions_video_view
Outbound clicks (count)
integeroutbound_clicks_outbound_click

Precisa de campos que não vê?

Informe-nos e nós os adicionaremos ao conector. Basta enviar um pedido aqui..

Não Encontra o Conector que Precisa?

Não Encontra o Conector que Precisa?

Diga-nos e nós o construiremos para você!

Solicitar conector
Uma plataforma para conectar todos os seus dados

Confiável. Versátil. À prova do futuro.

Uma camada de ingestião para SaaS, bancos de dados e arquivos

Uma camada de ingestião para SaaS, bancos de dados e arquivos

A maioria das equipes usa várias ferramentas e “código espaguete” para ingestião, dependendo do tipo de fontes e dos padrões de carga. O Dataddo centraliza tudo isso em um único plano de controle e uma estrutura de preços previsível. Mais de 400+ conectores incluídos.

Construído para ambientes cloud e on-premise

Construído para ambientes cloud e on-premise

Execute o Dataddo tanto na nuvem quanto em configurações híbridas on-premise. O plano de controle permanece na nuvem; seus dados nunca saem do seu perímetro. Suporta redes segmentadas e privadas, além de sistemas legados como DB2, Informix e Sybase.

Controle total via API – sem necessidade de UI

Controle total via API – sem necessidade de UI

O Dataddo é construído com abordagem API-first. Use a interface quando quiser; ignore completamente quando não precisar e orquestre seus pipelines de forma programática.

Operações de ingestião gerenciadas. Nós garantimos a confiabilidade.

Operações de ingestião gerenciadas. Nós garantimos a confiabilidade.

O Dataddo assume a responsabilidade operacional da sua camada de ingestião. Gerenciamos a manutenção dos conectores, lidamos com mudanças de API dos sistemas de origem, monitoramos pipelines proativamente e executamos backfills e recuperação. Sua equipe de engenharia não precisa se preocupar com isso.

Visibilidade completa de cada fluxo de dados

Visibilidade completa de cada fluxo de dados

O Dataddo oferece observabilidade total em toda a sua camada de ingestião: logs de pipelines, histórico de execuções, linhagem de dados e trilhas de auditoria. Saiba o que foi movido, quando, o que mudou e por quê. Desenvolvido para ambientes onde explicabilidade e responsabilidade são essenciais.

A base de dados que sua IA precisa

A base de dados que sua IA precisa

A IA corporativa depende de uma camada de dados governada e segura. O Dataddo consolida dados de SaaS, bancos de dados e arquivos em um pipeline gerenciado unificado, entregando para bancos de dados vetoriais, feature stores e data lakes, com hashing nativo de dados sensíveis.

Veja todos os benefícios da plataforma
Estudos de caso

Veja o que outras organizações alcançaram com Dataddo

65,000+

social media accounts

unified across
all brands and markets

3.5

horas de trabalho

economizadas por semana
na coleta de dados

70%

menos

trabalho de engenharia,
mais tempo analisando dados

Depoimentos

Nossos clientes nos amam

, Anonymous

Global Beauty & CPG Leader

Anonymous

“I wanted to take a moment to express my gratitude for your invaluable collaboration throughout the year. Working with you has been a real pleasure. Your professionalism, reactivity and dedication to quality has been instrumental in accomplishing the migration of Facebook Ads sourcing. I truly value our partnership and look forward to continuing our collaboration.”

Amalia Bornstein, Uber Eats

Amalia Bornstein

Global Social Content and Marketing Data Analyst

Uber Eats

“A equipe de dados do Uber Eats aprecia a interface amigável do Dataddo, projetada para operação por membros não técnicos da equipe, a fim de minimizar a necessidade de treinamento excessivo para apoiar a entrega eficiente do projeto.”

Andrew Hart, Sat 7

Andrew Hart

Chief Operations Officer

Sat 7

“Trabalhar com o Dataddo simplificou bastante nossos relatórios e nos deu acesso a dados de tendências e insights que anteriormente não conseguíamos gerar.”

Vahan Petrosayan, Search Engine Journal

Vahan Petrosayan

Director of IT & Infrastructure

Search Engine Journal

“Com o Dataddo, todas as minhas perguntas são respondidas mais rapidamente…[e é] divertido brincar com dados agora.”

Michael Guntenaar, ID&T Group

Michael Guntenaar

CTO

ID&T Group

“Dataddo abre portas e elimina os obstáculos de trabalhar com dados.”

Laurent Partouche, FoodChéri & Seazon

Laurent Partouche

CPO

FoodChéri & Seazon

“Escolhemos o Dataddo pela facilidade de uso, pelas transformações automáticas, pela política de preços clara e pela qualidade do relacionamento humano que se estabeleceu desde nossas primeiras trocas.”

Natheer Maloon, Boldr

Natheer Maloon

Technology Solutions Manager

Boldr

“O suporte da Dataddo provou ser extremamente valioso durante toda a fase de implementação. 9,5 de 10.”

Zdeněk Hejnak, Livesport

Zdeněk Hejnak

Data Development Team Leader

Livesport

“Economizamos cerca de 70% do tempo que levaria para ingerir todos os nossos dados, ou 3-4 equivalentes em tempo integral, e gastamos muito mais tempo na análise e ativação de dados. Temos apenas um engenheiro de dados em tempo integral, que faz mais do que apenas coletar dados, enquanto nossa equipe de BI é composta por 11 membros.”

Greg Senior, Farm Focus

Greg Senior

Business Operations Manager

Farm Focus

“Agradecemos toda a ajuda e apoio para nós. Um nível de serviço refrescante de uma empresa de tecnologia! Obrigado!”

G2 Fastest Implementation Winter 2025 G2 High Performer Winter 2025

G2 Customer Satisfaction

Google Cloud

Technology Partner

AWS

Technology Partner

Microsoft

Azure Technology Partner

Gartner

Magic Quadrant™ 2024

Honorable Mention