SEMrush SEMrush

SEMrush

Marketing Analytics

Dataddo pulls the full SEMrush metric and dimension set and delivers it wherever your team needs it - into AI tools and agents, straight to Looker Studio, Power BI, and Tableau, or into Snowflake, BigQuery, and your CRM and ad tools. Blend it with every other channel, backfill full history, and keep it fresh on your schedule - all fully managed, with the data plane running where you choose. No pipelines to build, no lock-in.

YOUR MARKETING SOURCE OF TRUTH

Turn SEMrush into reporting your whole team trusts

Marketing data is only useful when it's complete, clean, and current. Dataddo extracts the full SEMrush field set, governs it, and serves it to every dashboard, warehouse, and tool - continuously and without manual exports.

Every metric & dimension

Pull the full SEMrush field set - not just a fixed preset - so your reports and models are never missing a metric or breakdown.

Blend across channels

Combine SEMrush with your other paid, organic, CRM, and sales sources so cross-channel performance lives in one place.

Backfill full history

Load historical SEMrush data beyond the platform's native retention window, so trends and year-over-year comparisons hold up.

Model & clean before load

Normalize currencies, time zones, and naming, and let the Data Quality Firewall stop bad rows before SEMrush data reaches your reports.

Fresh on your schedule

Incremental, scheduled syncs keep SEMrush data current - as often as hourly - without manual exports or full reloads.

Governed & monitored

Delivery alerts and quality checks catch gaps in SEMrush data early, so dashboards and models never silently break.

Data model

Complete freedom over your SEMrush data model

Dataddo doesn't lock you into a fixed set of reports. Every metric and dimension SEMrush exposes is available, and you choose the exact combination you need - so your data model answers your questions, not a vendor's template.

Complete data-point coverage

  • 111+ metrics and dimensions available today
  • Complete coverage of everything the SEMrush API exposes - not a curated subset
  • New fields become available automatically as SEMrush adds them

Popular field combinations

A few combinations teams commonly build with SEMrush - you are free to define any others.

Metrics Broken down by What you get
Search VolumeCPCKeyword Difficulty Index
KeywordDatabase
Prioritize keywords by search volume, CPC and difficulty.
PositionPosition DifferenceTraffic (%)
KeywordDate
Track ranking positions and organic traffic over time.
visitsdesktop_visitsmobile_visits
Domaincountry
Analyze desktop and mobile traffic by domain and country.
Search VolumeCPCCompetition
Keywordcountry
Find keyword opportunities by market and competition.
WITH VS. WITHOUT

Who carries the load when things change

Keep SEMrush data flowing to every dashboard, warehouse, and tool - and see who owns it when an API or schema changes:

Without Dataddo With Dataddo Outcome for you
API or auth change You discover the breakage and scramble to fix it. We update the connector and restore the pipeline - often before you notice. Syncs from SEMrush keep flowing
Schema drift Columns change and pipelines break or corrupt data silently. Detected automatically and handled by configurable rules. Only clean SEMrush data lands in reports
Endpoint deprecated You re-engineer the integration. We own the update - the data contract holds. Your SEMrush reporting keeps working
Missing connector You build and maintain a custom integration. We build it and maintain it, under a ~4-week SLA. Any SEMrush metric you need, on request
Silent degradation You find out when a report or model run fails. Proactive monitoring catches anomalies and delays first. Gaps caught before dashboards break
Debugging You dig through logs across disconnected tools. Run histories, payload inspection, and end-to-end lineage in one place. Faster root-cause, fewer reporting gaps
Data residency by design

Choose where SEMrush data is processed - same cloud, region, or sovereign

SEMrush is a cloud API, so the question isn't on-prem vs cloud - it's which region your data flows through. With Dataddo you run the data plane in the region you choose, so SEMrush payloads move straight to your destinations without transiting a third-party SaaS. Pin it to an EU or US region for compliance, or self-host when a downstream target lives inside your own network.

Data Plane location Typical data sensitivity Why this setup

Public cloud

AWS Microsoft Azure Google Cloud
Low to moderate - general business, marketing, and product data; sources that are already cloud-native. Fastest to stand up and scales elastically. Best when the data has no residency restriction and often already lives in the same public cloud.

Regional & EU sovereign clouds

EU sovereign clouds Regional providers Private cloud
Regulated / residency-bound - PII, financial, and health data governed by GDPR or local law. Keeps processing inside a specific jurisdiction to meet data-residency and sovereignty rules, while still running as managed infrastructure.

On-premises

Kubernetes Red Hat OpenShift VMware Tanzu
Highly sensitive / restricted - data that contractually or legally cannot leave the corporate perimeter. Data never leaves your network. Required for air-gapped, classified, or locked-down environments; the Control Plane still manages it via metadata only.
DATA DELIVERY

Every way to deliver SEMrush data

Marketing data rarely has one home. Dataddo feeds SEMrush into AI and agents, loads it into your warehouse for modeling, activates audiences back into ad and CRM tools, and delivers files to storage - all governed the same way.

Transport type What it does Typical destinations Typical business use cases
Data to AI & Agents Feed SEMrush data into vector databases, LLMs, and AI agents so they can reason over your marketing data.
Claude OpenAI Gemini Mistral AI + 400 more
Load SEMrush data into vector stores like Pinecone or Weaviate for retrieval-augmented generation, Give AI agents and copilots governed access to live SEMrush metrics
ETL / ELT to your warehouse Load SEMrush metrics and dimensions into your warehouse for modeling and cross-channel analytics.
Snowflake BigQuery Amazon Redshift PostgreSQL + 400 more
Centralize SEMrush alongside every other channel in Snowflake, BigQuery, or Redshift, Backfill SEMrush history beyond the platform's native retention window
Activate audiences & conversions Push segments and offline conversions built from SEMrush data back into ad and CRM platforms.
Google Ads Meta HubSpot Salesforce + 400 more
Send modeled audiences from SEMrush to ad platforms for targeting and suppression, Return offline or downstream conversions to optimize SEMrush campaigns
Files to storage & partners Deliver raw or modeled SEMrush extracts to object storage and partners.
AWS S3 Google Cloud Storage Azure Blob Storage SFTP + 400 more
Archive raw SEMrush exports to S3, GCS, or Azure storage, Send scheduled SEMrush report extracts to clients over SFTP
FAQ

SEMrush as a source + Dataddo, answered

Where can I send SEMrush data?

To any of Dataddo's 150+ destinations - BI dashboards like Looker Studio, Power BI, and Tableau, warehouses like Snowflake and BigQuery, CRMs, ad platforms, object storage, and AI or vector stores - plus custom destinations on request.

Do I have to maintain the pipeline?

No. Dataddo is fully managed: we maintain the SEMrush connector, adapt to API and schema changes, and alert you if anything needs attention. There is no pipeline code for you to write or fix.

Can I send SEMrush data to a dashboard without a warehouse?

Yes. Dataddo can deliver SEMrush data straight to Looker Studio, Power BI, or Tableau, so you can start reporting without standing up a warehouse first. When you're ready to model across channels, point the same pipeline at Snowflake, BigQuery, or Redshift - no rebuild.

What if SEMrush changes their API?

That's on us, not you. Dataddo's team proactively tracks SEMrush API and schema changes and updates the connector before they break your pipeline. Continuous monitoring watches every sync, and if anything needs attention you get an alert - so your SEMrush data keeps flowing without you touching a thing.

Which SEMrush metrics and dimensions are available?

The full SEMrush API surface - every metric, dimension, and breakdown, not a fixed subset. If a field you need isn't exposed yet, we add it on request, usually at no extra cost.

How is my data secured?

Dataddo is SOC 2 Type II and ISO 27001 certified. Data is encrypted in transit and at rest, PII can be masked or hashed, and EU or US data residency is available. Self-host the data plane and payload data never leaves your network.

Will API rate limits or sampling be a problem?

Dataddo handles SEMrush pagination, rate limits, and retries for you, and pulls incrementally on a schedule so you stay within quota. Where the platform samples data, we fetch at the most granular level available to keep reports accurate.

Am I locked in?

No. Pipelines are source- and destination-agnostic - you can add or switch destinations without rebuilding, and data lands in native formats you own.