Pinterest Pinterest

Pinterest

Marketing Analytics

Dataddo pulls the full Pinterest metric and dimension set and delivers it wherever your team needs it - into AI tools and agents, straight to Looker Studio, Power BI, and Tableau, or into Snowflake, BigQuery, and your CRM and ad tools. Blend it with every other channel, backfill full history, and keep it fresh on your schedule - all fully managed, with the data plane running where you choose. No pipelines to build, no lock-in.

YOUR MARKETING SOURCE OF TRUTH

Turn Pinterest into reporting your whole team trusts

Marketing data is only useful when it's complete, clean, and current. Dataddo extracts the full Pinterest field set, governs it, and serves it to every dashboard, warehouse, and tool - continuously and without manual exports.

Every metric & dimension

Pull the full Pinterest field set - not just a fixed preset - so your reports and models are never missing a metric or breakdown.

Blend across channels

Combine Pinterest with your other paid, organic, CRM, and sales sources so cross-channel performance lives in one place.

Backfill full history

Load historical Pinterest data beyond the platform's native retention window, so trends and year-over-year comparisons hold up.

Model & clean before load

Normalize currencies, time zones, and naming, and let the Data Quality Firewall stop bad rows before Pinterest data reaches your reports.

Fresh on your schedule

Incremental, scheduled syncs keep Pinterest data current - as often as hourly - without manual exports or full reloads.

Governed & monitored

Delivery alerts and quality checks catch gaps in Pinterest data early, so dashboards and models never silently break.

DATASETS

What you can pull from Pinterest

The Pinterest connector provides a list of curated datasets - ready-made sets of metrics, dimensions, and attributes you can extract on a schedule. Need something specific? Any dataset can be forked and customized, or built from scratch, with our Universal Connector.

List of curated datasets

Datedate
datetime
Product Group Idproduct_group_id
string
Spend In Dollarspend_in_dollar
integer
Total Clickthroughtotal_clickthrough
integer
Spend In Micro Dollarspend_in_micro_dollar
integer
Paid Impressionpaid_impression
integer
CPC In Micro Dollarcpc_in_micro_dollar
integer
ECPC In Micro Dollarecpc_in_micro_dollar
integer
ECPC In Dollarecpc_in_dollar
integer
CTRctr
float
ECTRectr
float
Outbound CTR 1outbound_ctr_1
float
Campaign Namecampaign_name
string
Campaign Brand Labelcampaign_brand_label
string
Pin IDpin_id
string
Total Engagementtotal_engagement
integer
Engagement 1engagement_1
integer
Engagement 2engagement_2
integer
ECPE In Dollarecpe_in_dollar
integer
Engagement Rateengagement_rate
float
EEngagement Rateeengagement_rate
float
ECPM In Micro Dollarecpm_in_micro_dollar
integer
Repin Raterepin_rate
float
CTR 2ctr_2
float
Campaign IDcampaign_id
string
Advertiser IDadvertiser_id
string
Ad Account IDad_account_id
string
Pin Promotion IDpin_promotion_id
string
Ad IDad_id
string
Ad Group IDad_group_id
string
Campaign Entity Statuscampaign_entity_status
string
Campaign Objective Typecampaign_objective_type
string
CPM In Micro Dollarcpm_in_micro_dollar
integer
CPM In Dollarcpm_in_dollar
integer
Ad Group Namead_group_name
string
Ad Group Budget Typead_group_budget_type
string
Ad Group Budget In Local Currencyad_group_budget_in_local_currency
integer
Ad Group Entity Statusad_group_entity_status
string
Ad Group Bid Multiplierad_group_bid_multiplier
float
Promo IDpromo_id
string
Promo Namepromo_name
string
Order Line IDorder_line_id
string
Order Line Nameorder_line_name
string
Clickthrough 1clickthrough_1
integer
Repin 1repin_1
integer
Impression 1impression_1
integer
Impression 1 Grossimpression_1_gross
integer
Clickthrough 1 Grossclickthrough_1_gross
integer
Outbound Click 1outbound_click_1
integer
Clickthrough 2clickthrough_2
integer
Repin 2repin_2
integer
Impression 2impression_2
integer
Outbound Click 2outbound_click_2
integer
Total Impressiontotal_impression
integer
Total Impression Usertotal_impression_user
integer
Total Impression Frequencytotal_impression_frequency
float
Cost Per Outbound Click In Dollarcost_per_outbound_click_in_dollar
float
Cost Per Outbound Click In Dollar 1cost_per_outbound_click_in_dollar_1
float
Total Engagement Signuptotal_engagement_signup
integer
Total Engagement Checkouttotal_engagement_checkout
integer
Total Engagement Leadtotal_engagement_lead
integer
Total Click Signuptotal_click_signup
integer
Total Click Checkouttotal_click_checkout
integer
Total Click Add To Carttotal_click_add_to_cart
integer
Total Click Leadtotal_click_lead
integer
Total View Signuptotal_view_signup
integer
Total View Checkouttotal_view_checkout
integer
Total View Add To Carttotal_view_add_to_cart
integer
Total View Leadtotal_view_lead
integer
Total Conversionstotal_conversions
integer
Total Engagement Signup Value In Micro Dollartotal_engagement_signup_value_in_micro_dollar
integer
Total Engagement Checkout Value In Micro Dollartotal_engagement_checkout_value_in_micro_dollar
integer
Total Click Signup Value In Micro Dollartotal_click_signup_value_in_micro_dollar
integer
Total Click Checkout Value In Micro Dollartotal_click_checkout_value_in_micro_dollar
integer
Total View Signup Value In Micro Dollartotal_view_signup_value_in_micro_dollar
integer
Total View Checkout Value In Micro Dollartotal_view_checkout_value_in_micro_dollar
integer
Total Web Sessionstotal_web_sessions
integer
Web Sessions 1web_sessions_1
integer
Web Sessions 2web_sessions_2
integer
Ad Namead_name
string
Campaign Lifetime Spend Capcampaign_lifetime_spend_cap
integer
Ad Group Optimizationad_group_optimization
string
Campaign Daily Spend Capcampaign_daily_spend_cap
integer
Campaign Budget Optimizationcampaign_budget_optimization
string
Is Premiere Campaignis_premiere_campaign
boolean
Total Page Visittotal_page_visit
integer
Total Signuptotal_signup
integer
Total Checkouttotal_checkout
integer
Total Customtotal_custom
integer
Total Leadtotal_lead
integer
Total Signup Value In Micro Dollartotal_signup_value_in_micro_dollar
integer
Total Checkout Value In Micro Dollartotal_checkout_value_in_micro_dollar
integer
Total Custom Value In Micro Dollartotal_custom_value_in_micro_dollar
integer
Page Visit Cost Per Actionpage_visit_cost_per_action
float
Page Visit ROASpage_visit_roas
float
Checkout ROAScheckout_roas
float
Custom ROAScustom_roas
float
Product Group Ad Image Tagproduct_group_ad_image_tag
string
Product Group Ad Video Tagproduct_group_ad_video_tag
string
Video MRC Views 1video_mrc_views_1
integer
Video 3Sec Views 2video_3sec_views_2
integer
Video P100 Complete 2video_p100_complete_2
integer
Video P0 Combined 2video_p0_combined_2
integer
Video P25 Combined 2video_p25_combined_2
integer
Video P50 Combined 2video_p50_combined_2
integer
Video P75 Combined 2video_p75_combined_2
integer
Video P95 Combined 2video_p95_combined_2
integer
Video MRC Views 2video_mrc_views_2
integer
Paid Video Viewable Ratepaid_video_viewable_rate
float
Video Lengthvideo_length
integer
Video Spend In Dollarvideo_spend_in_dollar
integer
ECPV In Dollarecpv_in_dollar
integer
ECPCV In Dollarecpcv_in_dollar
integer
ECPCV P95 In Dollarecpcv_p95_in_dollar
integer
Total Video 3Sec Viewstotal_video_3sec_views
integer
Total Video P100 Completetotal_video_p100_complete
integer
Total Video P0 Combinedtotal_video_p0_combined
integer
Total Video P25 Combinedtotal_video_p25_combined
integer
Total Video P50 Combinedtotal_video_p50_combined
integer
Total Video P75 Combinedtotal_video_p75_combined
integer
Total Video P95 Combinedtotal_video_p95_combined
integer
Total Video MRC Viewstotal_video_mrc_views
integer
Total Video Avg Watchtime In Secondtotal_video_avg_watchtime_in_second
float
Total Repin Ratetotal_repin_rate
float
Web Checkout Cost Per Actionweb_checkout_cost_per_action
float
Web Checkout ROASweb_checkout_roas
float
Total Web Checkouttotal_web_checkout
integer
Total Web Checkout Value In Micro Dollartotal_web_checkout_value_in_micro_dollar
integer
Total Web Click Checkouttotal_web_click_checkout
integer
Total Web Click Checkout Value In Micro Dollartotal_web_click_checkout_value_in_micro_dollar
integer
Total Web Engagement Checkouttotal_web_engagement_checkout
integer
Total Web Engagement Checkout Value In Micro Dollartotal_web_engagement_checkout_value_in_micro_dollar
integer
Total Web View Checkouttotal_web_view_checkout
integer
Total Web View Checkout Value In Micro Dollartotal_web_view_checkout_value_in_micro_dollar
integer
InApp Checkout Cost Per Actioninapp_checkout_cost_per_action
float
Total Offline Checkouttotal_offline_checkout
integer
Idea Pin Product Tag Visit 1idea_pin_product_tag_visit_1
integer
Idea Pin Product Tag Visit 2idea_pin_product_tag_visit_2
integer
Total Idea Pin Product Tag Visittotal_idea_pin_product_tag_visit
integer
Leadsleads
integer
Cost Per Leadcost_per_lead
float
Quiz Completedquiz_completed
integer
Quiz Pin Result Openquiz_pin_result_open
integer
Quiz Completion Ratequiz_completion_rate
float
Showcase Pin Clickthroughshowcase_pin_clickthrough
integer
Showcase Subpage Clickthroughshowcase_subpage_clickthrough
integer
Showcase Subpin Clickthroughshowcase_subpin_clickthrough
integer
Showcase Subpage Impressionshowcase_subpage_impression
integer
Showcase Subpin Impressionshowcase_subpin_impression
integer
Showcase Subpage Swipe Leftshowcase_subpage_swipe_left
integer
Showcase Subpage Swipe Rightshowcase_subpage_swipe_right
integer
Showcase Subpin Swipe Leftshowcase_subpin_swipe_left
integer
Showcase Subpin Swipe Rightshowcase_subpin_swipe_right
integer
Showcase Subpage Repinshowcase_subpage_repin
integer
Showcase Subpin Repinshowcase_subpin_repin
integer
Showcase Subpage Closeupshowcase_subpage_closeup
integer
Showcase Card Thumbnail Swipe Forwardshowcase_card_thumbnail_swipe_forward
integer
Showcase Card Thumbnail Swipe Backwardshowcase_card_thumbnail_swipe_backward
integer
Showcase Average Subpage Closeup Per Sessionshowcase_average_subpage_closeup_per_session
float
Total Checkout Conversion Ratetotal_checkout_conversion_rate
float
Total View Category Conversion Ratetotal_view_category_conversion_rate
float
Total Add To Cart Conversion Ratetotal_add_to_cart_conversion_rate
float
Total Signup Conversion Ratetotal_signup_conversion_rate
float
Total Page Visit Conversion Ratetotal_page_visit_conversion_rate
float
Total Lead Conversion Ratetotal_lead_conversion_rate
float
Total Search Conversion Ratetotal_search_conversion_rate
float
Total Watch Video Conversion Ratetotal_watch_video_conversion_rate
float
Total Unknown Conversion Ratetotal_unknown_conversion_rate
float
Total Custom Conversion Ratetotal_custom_conversion_rate
float

Need a dataset, metric, or attribute you don't see?

Tell us what's missing and we'll add it to the connector.

Request it
WITH VS. WITHOUT

Who carries the load when things change

Keep Pinterest data flowing to every dashboard, warehouse, and tool - and see who owns it when an API or schema changes:

Without Dataddo With Dataddo Outcome for you
API or auth change You discover the breakage and scramble to fix it. We update the connector and restore the pipeline - often before you notice. Syncs from Pinterest keep flowing
Schema drift Columns change and pipelines break or corrupt data silently. Detected automatically and handled by configurable rules. Only clean Pinterest data lands in reports
Endpoint deprecated You re-engineer the integration. We own the update - the data contract holds. Your Pinterest reporting keeps working
Missing connector You build and maintain a custom integration. We build it and maintain it, under a ~4-week SLA. Any Pinterest metric you need, on request
Silent degradation You find out when a report or model run fails. Proactive monitoring catches anomalies and delays first. Gaps caught before dashboards break
Debugging You dig through logs across disconnected tools. Run histories, payload inspection, and end-to-end lineage in one place. Faster root-cause, fewer reporting gaps
Data residency by design

Choose where Pinterest data is processed - same cloud, region, or sovereign

Pinterest is a cloud API, so the question isn't on-prem vs cloud - it's which region your data flows through. With Dataddo you run the data plane in the region you choose, so Pinterest payloads move straight to your destinations without transiting a third-party SaaS. Pin it to an EU or US region for compliance, or self-host when a downstream target lives inside your own network.

Data Plane location Typical data sensitivity Why this setup

Public cloud

AWS Microsoft Azure Google Cloud
Low to moderate - general business, marketing, and product data; sources that are already cloud-native. Fastest to stand up and scales elastically. Best when the data has no residency restriction and often already lives in the same public cloud.

Regional & EU sovereign clouds

EU sovereign clouds Regional providers Private cloud
Regulated / residency-bound - PII, financial, and health data governed by GDPR or local law. Keeps processing inside a specific jurisdiction to meet data-residency and sovereignty rules, while still running as managed infrastructure.

On-premises

Kubernetes Red Hat OpenShift VMware Tanzu
Highly sensitive / restricted - data that contractually or legally cannot leave the corporate perimeter. Data never leaves your network. Required for air-gapped, classified, or locked-down environments; the Control Plane still manages it via metadata only.
DATA DELIVERY

Every way to deliver Pinterest data

Marketing data rarely has one home. Dataddo feeds Pinterest into AI and agents, loads it into your warehouse for modeling, activates audiences back into ad and CRM tools, and delivers files to storage - all governed the same way.

Transport type What it does Typical destinations Typical business use cases
Data to AI™ & Agents Feed Pinterest data into vector databases, LLMs, and AI agents so they can reason over your marketing data.
Claude OpenAI Gemini Mistral AI + 400 more
Load Pinterest data into vector stores like Pinecone or Weaviate for retrieval-augmented generation, Give AI agents and copilots governed access to live Pinterest metrics
ETL / ELT to your warehouse Load Pinterest metrics and dimensions into your warehouse for modeling and cross-channel analytics.
Snowflake BigQuery Amazon Redshift PostgreSQL + 400 more
Centralize Pinterest alongside every other channel in Snowflake, BigQuery, or Redshift, Backfill Pinterest history beyond the platform's native retention window
Activate audiences & conversions Push segments and offline conversions built from Pinterest data back into ad and CRM platforms.
Google Ads Meta HubSpot Salesforce + 400 more
Send modeled audiences from Pinterest to ad platforms for targeting and suppression, Return offline or downstream conversions to optimize Pinterest campaigns
Files to storage & partners Deliver raw or modeled Pinterest extracts to object storage and partners.
AWS S3 Google Cloud Storage Azure Blob Storage SFTP + 400 more
Archive raw Pinterest exports to S3, GCS, or Azure storage, Send scheduled Pinterest report extracts to clients over SFTP
Pricing

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Serve governed business data to Claude, ChatGPT and other AI tools over MCP.

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FAQ

Pinterest as a source + Dataddo, answered

Where can I send Pinterest data?

To any of Dataddo's 150+ destinations - BI dashboards like Looker Studio, Power BI, and Tableau, warehouses like Snowflake and BigQuery, CRMs, ad platforms, object storage, and AI or vector stores - plus custom destinations on request.

Do I have to maintain the pipeline?

No. Dataddo is fully managed: we maintain the Pinterest connector, adapt to API and schema changes, and alert you if anything needs attention. There is no pipeline code for you to write or fix.

Can I send Pinterest data to a dashboard without a warehouse?

Yes. Dataddo can deliver Pinterest data straight to Looker Studio, Power BI, or Tableau, so you can start reporting without standing up a warehouse first. When you're ready to model across channels, point the same pipeline at Snowflake, BigQuery, or Redshift - no rebuild.

What if Pinterest changes their API?

That's on us, not you. Dataddo's team proactively tracks Pinterest API and schema changes and updates the connector before they break your pipeline. Continuous monitoring watches every sync, and if anything needs attention you get an alert - so your Pinterest data keeps flowing without you touching a thing.

Which Pinterest metrics and dimensions are available?

The full Pinterest API surface - every metric, dimension, and breakdown, not a fixed subset. If a field you need isn't exposed yet, we add it on request, usually at no extra cost.

How is my data secured?

Dataddo is SOC 2 Type II and ISO 27001 certified. Data is encrypted in transit and at rest, PII can be masked or hashed, and EU or US data residency is available. Self-host the data plane and payload data never leaves your network.

Will API rate limits or sampling be a problem?

Dataddo handles Pinterest pagination, rate limits, and retries for you, and pulls incrementally on a schedule so you stay within quota. Where the platform samples data, we fetch at the most granular level available to keep reports accurate.

Am I locked in?

No. Pipelines are source- and destination-agnostic - you can add or switch destinations without rebuilding, and data lands in native formats you own.