Data to AI™ / Copilot/Facebook Public Data
Publish a competitor watch agent to Teams so brand, regional and sales teams can ask how rival Facebook Pages are growing, rated and posting without leaving their chat.
Better answers, fewer tokens.
Microsoft 365 Copilot
How does our Facebook Page compare with two competitors on audience and buzz?
Bluebird Roasters has the largest audience, but Kettle & Co gets people talking: its Talking About Count is 4.1% of its Fan Count, against 1.6% for Bluebird and 2.3% for our Page.
| Name | Fan Count | Talking About Count |
|---|---|---|
| Northwind Coffee (us) Profile | 48,200 | 1,110 |
| Bluebird Roasters Profile | 93,500 | 1,490 |
| Kettle & Co Profile | 31,800 | 1,300 |
Each Page is its own source with its own Page Identifier; Profile values are current as of the last extraction, not summed over time.
Facebook Public Data reads the public profile and posts of any Facebook Page you name by its Page Identifier, including competitors' Pages. Marketing teams use it to benchmark audience size, posting cadence and post engagement against other brands.
@Competitor Watch Which competitor published the most Posts this week, and which of its posts has the highest Shares Count so far?
Brand managers ask the agent in their Teams channel on Monday morning and share the link to the standout post with the agency before the weekly status call.
@Competitor Watch Compare Overall Star Rating and Check-Ins in Profile for the competing store Pages we track in Prague and Vienna.
A regional marketing lead asks Microsoft 365 Copilot before a store review and sees where nearby competitors are better rated or busier than the local Page.
Use the dataddo tools to read ID, Username, Name and Link from Profile and generate config/tracked-pages.json for the competitor dashboard.
A marketing developer uses GitHub Copilot in VS Code agent mode, so the dashboard's list of competitor Pages matches what Dataddo actually extracts.
Data to AI™ is priced per seat, like the AI assistants your team already uses, with ~25% off on annual billing. Need tailored contracts or volume pricing? Talk to us about Enterprise.
Serve governed business data to Claude, ChatGPT and other AI tools over MCP.
$10.49/month
per seat
3 seats minimum
Flexibly deploy Dataddo in any cloud or hybrid environment.
Custom
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| Without Dataddo |
With Dataddo
|
Outcome for you | |
|---|---|---|---|
| Where people ask | Competitor updates arrive as a monthly PDF that regional teams rarely open and cannot query. | The agent you publish answers in Teams and Microsoft 365 Copilot when people type @ and select it. | Answers in the daily chat |
| Local competition | Store managers check rival Pages one by one for ratings and visit counts, if at all. | Profile carries Overall Star Rating, Check-Ins and Location for every tracked Page, so the agent compares them per region. | Local benchmark in one question |
| When the agent calls Dataddo | A generic assistant answers competitor questions from its training data, without current figures. | The server description you write in Copilot Studio says Dataddo holds public Facebook Page data, so those questions trigger a lookup. | Current figures, not recall |
| Brand-safe scope | Ad-hoc exports of social data travel by email and mix public competitor numbers with internal insights. | The agent reaches only flows attached to an AI destination or AI Model in Dataddo, so internal insights you never attach stay out of reach. | Only attached flows in scope |
| Token consumption | Copilot spends tokens exploring raw Facebook Public Data columns, sampling rows and retrying until it understands the data. | Field definitions and relations are supplied up front, so the model skips the exploration and goes straight to the answer. | Fewer tokens per answer |
| Answer quality | Prone to wrong joins, invented fields and numbers that are hard to check. | Answers grounded in defined fields. In the Dataddo benchmark, 78.5% of questions were answered correctly, against 65.5% with plain CSV files. | Better answers |
The Facebook Public Data datasets marketing teams use most, with their real field names. Copilot queries them by name through the Dataddo semantic layer.
| Dataset | Metrics and attributes |
Ask Copilot
|
|---|---|---|
| Posts |
|
Which Media Type earns the most Shares Count per post on a competitor's Page? |
| Profile |
|
What Overall Star Rating and Check-Ins do the competing local Pages we track show? |
We asked 43 pre-registered questions of three real datasets - Google Search Console, HubSpot deals and Google Ads - and delivered the same rows to the same model in four ways. Only the data layer changed.
of questions answered correctly - the best of the four delivery methods tested
fewer confidently wrong answers - 14.0% of runs against 24.0% and 26.3%
more correct answers on messy CRM data - better on 8 questions, worse on none
Same model, prompts and rows in every condition; 759 graded runs, ground truth frozen before any run. On Google Search Console alone, documented CSV files did as well as Data to AI™ - the advantage comes from messier data such as HubSpot deals.
Read the benchmark →Create a Facebook Public Data source in Dataddo for each tracked Page, with Profile and Posts, and attach the flows to a Copilot destination or AI Model. In Copilot Studio, add a Model Context Protocol tool for https://headless.dataddo.com/mcp-data with OAuth 2.0 Dynamic discovery and publish the agent to Teams.
Build it in Copilot Studio. Add Dataddo Data Access as a Model Context Protocol tool with OAuth 2.0 Dynamic discovery, then publish the agent through Channels to Teams and Microsoft 365 Copilot.
Say that Dataddo holds public profile and post data of competitor Facebook Pages, such as Fan Count, Overall Star Rating and Shares Count. The agent uses that description to decide when to call Dataddo.
Overall Star Rating, Check-Ins, Location and Category List Name are useful for store or venue Pages, next to Fan Count and Followers Count for audience size.
Yes. Add the Dataddo server to .vscode/mcp.json, start it, sign in and use Copilot Chat in Agent mode. On Business and Enterprise, an organization admin must enable MCP servers in Copilot policy first.
Your own. Authorize Facebook Public Data in Dataddo with a Facebook login, Facebook Custom app credentials or Meta Admin Center. The tracked Page is set by its Page Identifier, not by its owner's credentials.
